Juan Carlos Guerrero
Partner
Juan Carlos specialises in technology, digital economy and intellectual property, with recognised expertise in AI, technology procurement and advertising
Lawyer and economist, Juan Carlos has experience advising multinationals, leading IBEX35 companies and startups in technology procurement, digital economy, intellectual property, advertising, artificial intelligence, video games and gambling. He has developed his entire career at ECIJA, from his start as a trainee to his appointment as manager of the TMT area in June 2023.
He teaches at Universidad Carlos III de Madrid, Universidad Autónoma de Madrid and Universidad Camilo José Cela. He also participates in ECIJA Cares activities, promoting personal and professional development through sport.
Juan Carlos has advised on a number of significant transactions in the sec
Related services
- Intellectual Property
- Technology, Media and Telecommunications
- Technology
Related insights
The European Commission's Guidelines clarify how to apply Article 6 of the RIA, highlighting the importance of the purpose of the system and the dual path of classification of high-risk AI.
The US Supreme Court limits the contributory infringement liability of internet providers by requiring more than mere knowledge of infringing uses by users.
Essential aspects of the Supreme Court ruling that delimits the protection of the television format and, in particular, of the "Rosco" of Pasapalabra, specifying when the game mechanics fall outside the scope of intellectual property and its possible inclusion in unfair competition.
